Norman Fields, Gottscho Capital Management, LLC
SEC Form 13F institutional filer · CIK 0001352449
13F-HR · 42 reported holdings · 2026-03-31
Reported long-US-equity value
$0.25B
Top-10 concentration
84.4%
Norman Fields, Gottscho Capital Management, LLC — $254M AUM allocation strategy
Norman Fields, Gottscho Capital Management, LLC files SEC Form 13F and reports $254M of long US equity value across 42 reported holdings for 2026-03-31.
Its largest sector bet is Financials 37.0%, followed by Consumer Staples 22.4% and Information Technology 13.8%.
The top 10 holdings account for 84% of reported value — a conviction-weighted book concentrated in its best ideas. The sector and industry splits below are of the same reported value. Track quarter-over-quarter adds, trims, new positions and exits below — sourced from SEC 13F filings, public domain.
Norman Fields, Gottscho Capital Management, LLC — latest SEC 13F insights
Reported long-US-equity value (13F AUM)
$254M
total across 42 reported holdings · 2026-03-31 · excludes shorts, cash, non-US
Top-10 concentration
84% of value
higher = narrower conviction; lower = spread / hedging
Biggest trims (shares)
−$AAPL −4.68K sh · −$3.28M−$BRK.B −1.68K sh · −$3.15M−$TER −1.13K sh · +$266K
Exited to nil (held last quarter, gone now)
None this quarter
Sector allocation (share of reported value)
each slice is a share of the reported long-US-equity value — smaller sectors and the rest of the book roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Industry allocation (share of reported value)
- Consumer Staples Merchandise Retail22.4%—
- Multi-Sector Holdings18.6%—
- Transaction & Payment Processing Services14.4%—
- Technology Hardware, Storage & Peripherals11.1%—
- Interactive Media & Services6.6%—
- Consumer Finance4.1%—
- Rail Transportation3.6%—
- Broadline Retail3.4%—
- Other holdings15.7%—
the finer GICS cut of the same book — same denominator — smaller industries roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Top S&P 500 holdings
10 of 10 rows · sorted by Value ↓
| Ticker | Holding | Shares | Value | Δ QoQ | Weight |
|---|---|---|---|---|---|
| $COST | Costco Wholesale Corporation | 57.2K | $57M | -13 | 22.4% |
| $BRK.B | Berkshire Hathaway Inc.-Class B | 98.4K | $47.2M | -1.68K | 18.6% |
| $AAPL | Apple Inc | 111K | $28.2M | -4.68K | 11.1% |
| $V | Visa Inc | 92.6K | $28M | -88 | 11.0% |
| $AXP | American Express Company | 34.4K | $10.4M | +795 | 4.1% |
| $GOOGL | Alphabet Inc | 33.4K | $9.59M | +0 | 3.8% |
| $UNP | Union Pacific Corporation | 38.2K | $9.26M | +375 | 3.6% |
| $AMZN | Amazon.com Inc | 41.9K | $8.72M | +130 | 3.4% |
| $MA | Mastercard Incorporated | 17.2K | $8.61M | -99 | 3.4% |
| $GOOG | Alphabet Inc. Class C Capital Stock | 25.4K | $7.29M | -965 | 2.9% |
…and 32 more holdings in the full 13F filing (top positions only shown).
SEC Form 13F data sets · public domain · 45-day filing lag · >$100M AUM managers · as reported
← All 13F filers·← QuantOrb.pro
How to read Δ QoQ — the five insight categories, and the caveats
The categories. Analysts, quants and retail traders look past total portfolio value to isolate actionable signals. Five categories matter.
Conviction & concentration shifts
New positions vs complete exits — a brand-new stock signals high conviction; a full liquidation suggests a broken thesis or tax-loss harvesting. Aggressive sizing — look at share count, not dollars: a 20% share increase during a drawdown is strong dip-buying. Concentration — a narrowing top-5/10 means conviction; spreading capital across more names means hedging.
Sector & macro allocation rotations
Aggregating Δ QoQ moves across sectors shows where smart money is leaning in or sneaking out — rotating out of growth into defensives or energy, for example. The fund's total long equity exposure quarter-over-quarter is a proxy for overall institutional risk appetite.
Crowding & smart-money consensus
When several managers initiate or expand the same stock in the same quarter, that is institutional consensus. Contrarian reads: top pickers buying hard into a beaten-down name the market is selling.
Derivative & option overlays
Reported call/put changes indicate whether managers are adding downside hedges or leveraging upside exposure. Note: a long increase may be half of a market-neutral pair trade.
Who reads this
| Retail "cloners" | High-conviction ideas to replicate ~45 days after quarter-end. |
| Corporate IR | Which funds bought or dumped the stock, before the next call. |
| Quant / algo traders | Cross-sectional factor inputs: flow, momentum, ownership. |
Four caveats before you trade on it
- 45-day lag — holdings are quarter-end; positions may already be closed.
- Long-only — 13Fs miss shorts, pair trades and cash.
- No non-US / fixed income — the picture is US equities plus options.
- Corporate actions — splits and spinoffs distort raw share deltas.
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