Knuff & Co LLC
SEC Form 13F institutional filer · CIK 0001768089
13F-HR · 101 reported holdings · 2026-03-31
Reported long-US-equity value
$0.28B
Top-10 concentration
58.1%
Knuff & Co LLC — $280M AUM allocation strategy
Knuff & Co LLC files SEC Form 13F and reports $280M of long US equity value across 101 reported holdings for 2026-03-31.
Its largest sector bet is Information Technology 32.0%, followed by Consumer Staples 12.5% and Communication Services 11.5%.
The top 10 holdings account for 58% of reported value — a conviction-weighted book concentrated in its best ideas. The sector and industry splits below are of the same reported value. Track quarter-over-quarter adds, trims, new positions and exits below — sourced from SEC 13F filings, public domain.
Knuff & Co LLC — latest SEC 13F insights
Reported long-US-equity value (13F AUM)
$280M
total across 101 reported holdings · 2026-03-31 · excludes shorts, cash, non-US
Top-10 concentration
58% of value
higher = narrower conviction; lower = spread / hedging
Biggest adds (shares)
+$NOW +34.8K sh · +$3.36M+$NFLX +7.17K sh · +$1.09M+$BMY +5.3K sh · +$395K
Biggest trims (shares)
−$AMT −14.8K sh · −$2.61M−$AMZN −3.7K sh · −$1.8M−$QCOM −3.02K sh · −$708K
Exited to nil (held last quarter, gone now)
$MCHP ($2.29M last qtr)$NKE ($407K last qtr)$TTD ($152K last qtr)$ADBE ($140K last qtr)$FIS ($99.7K last qtr)
Sector allocation (share of reported value)
each slice is a share of the reported long-US-equity value — smaller sectors and the rest of the book roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Industry allocation (share of reported value)
- Technology Hardware, Storage & Peripherals14.3%—
- Systems Software12.5%—
- Personal Care Products6.8%—
- Movies & Entertainment5.9%—
- Interactive Media & Services5.5%—
- Construction Machinery & Heavy Transportation Equipment5.2%—
- Semiconductors5.2%—
- Integrated Oil & Gas3.8%—
- Other holdings40.7%—
the finer GICS cut of the same book — same denominator — smaller industries roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Top S&P 500 holdings
10 of 10 rows · sorted by Value ↓
| Ticker | Holding | Shares | Value | Δ QoQ | Weight |
|---|---|---|---|---|---|
| $AAPL | Apple Inc | 157K | $40M | -1.35K | 14.3% |
| $MSFT | Microsoft Corporation | 59.9K | $22.2M | +256 | 7.9% |
| $PG | Procter & Gamble Company | 131K | $18.9M | -2.42K | 6.8% |
| $NFLX | Netflix Inc | 174K | $16.7M | +7.17K | 6.0% |
| $CAT | Caterpillar Inc | 20.8K | $14.7M | +213 | 5.3% |
| $GOOGL | Alphabet Inc | 40.8K | $11.7M | +328 | 4.2% |
| $XOM | ExxonMobil Holdings Corporation | 62.9K | $10.7M | -45 | 3.8% |
| $COST | Costco Wholesale Corporation | 10.5K | $10.5M | -93 | 3.7% |
| $AMZN | Amazon.com Inc | 42.1K | $8.77M | -3.7K | 3.1% |
| $FTNT | Fortinet Inc | 104K | $8.5M | -1.32K | 3.0% |
…and 91 more holdings in the full 13F filing (top positions only shown).
SEC Form 13F data sets · public domain · 45-day filing lag · >$100M AUM managers · as reported
← All 13F filers·← QuantOrb.pro
How to read Δ QoQ — the five insight categories, and the caveats
The categories. Analysts, quants and retail traders look past total portfolio value to isolate actionable signals. Five categories matter.
Conviction & concentration shifts
New positions vs complete exits — a brand-new stock signals high conviction; a full liquidation suggests a broken thesis or tax-loss harvesting. Aggressive sizing — look at share count, not dollars: a 20% share increase during a drawdown is strong dip-buying. Concentration — a narrowing top-5/10 means conviction; spreading capital across more names means hedging.
Sector & macro allocation rotations
Aggregating Δ QoQ moves across sectors shows where smart money is leaning in or sneaking out — rotating out of growth into defensives or energy, for example. The fund's total long equity exposure quarter-over-quarter is a proxy for overall institutional risk appetite.
Crowding & smart-money consensus
When several managers initiate or expand the same stock in the same quarter, that is institutional consensus. Contrarian reads: top pickers buying hard into a beaten-down name the market is selling.
Derivative & option overlays
Reported call/put changes indicate whether managers are adding downside hedges or leveraging upside exposure. Note: a long increase may be half of a market-neutral pair trade.
Who reads this
| Retail "cloners" | High-conviction ideas to replicate ~45 days after quarter-end. |
| Corporate IR | Which funds bought or dumped the stock, before the next call. |
| Quant / algo traders | Cross-sectional factor inputs: flow, momentum, ownership. |
Four caveats before you trade on it
- 45-day lag — holdings are quarter-end; positions may already be closed.
- Long-only — 13Fs miss shorts, pair trades and cash.
- No non-US / fixed income — the picture is US equities plus options.
- Corporate actions — splits and spinoffs distort raw share deltas.
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