Advisory Advocates, LLC
SEC Form 13F institutional filer · CIK 0002111697
13F-HR · 75 reported holdings · 2026-03-31
Reported long-US-equity value
$0.05B
Top-10 concentration
31.0%
Advisory Advocates, LLC — $45.6M AUM allocation strategy
Advisory Advocates, LLC files SEC Form 13F and reports $45.6M of long US equity value across 75 reported holdings for 2026-03-31.
Its largest sector bet is Consumer Staples 12.4%, followed by Information Technology 7.1% and Financials 6.7%.
The top 10 holdings account for 31% of reported value — a broadly spread portfolio. The sector and industry splits below are of the same reported value. Track quarter-over-quarter adds, trims, new positions and exits below — sourced from SEC 13F filings, public domain.
Advisory Advocates, LLC — latest SEC 13F insights
Reported long-US-equity value (13F AUM)
$45.6M
total across 75 reported holdings · 2026-03-31 · excludes shorts, cash, non-US
Top-10 concentration
31% of value
higher = narrower conviction; lower = spread / hedging
Biggest adds (shares)
+$BEN +6.67K sh · +$151K+$CMCSA +4.13K sh · +$99.4K+$IVV +4.03K sh · +$425K
Biggest trims (shares)
−$HBAN −14.6K sh · −$307K−$MNST −2.41K sh · −$236K−$IRM −1.9K sh · −$75.6K
Exited to nil (held last quarter, gone now)
$PAYX ($592K last qtr)$MMM ($424K last qtr)$IVZ ($242K last qtr)$AJG ($219K last qtr)$DELL ($212K last qtr)
Sector allocation (share of reported value)
each slice is a share of the reported long-US-equity value — smaller sectors and the rest of the book roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Industry allocation (share of reported value)
- Interactive Media & Services5.8%—
- Consumer Staples Merchandise Retail4.5%—
- Technology Hardware, Storage & Peripherals3.7%—
- Soft Drinks & Non-alcoholic Beverages3.7%—
- Financial Exchanges & Data3.6%—
- Systems Software3.3%—
- Asset Management & Custody Banks3.1%—
- Broadline Retail3.0%—
- Other holdings69.2%—
the finer GICS cut of the same book — same denominator — smaller industries roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Top S&P 500 holdings
9 of 9 rows · sorted by Value ↓
| Ticker | Holding | Shares | Value | Δ QoQ | Weight |
|---|---|---|---|---|---|
| $AAPL | Apple Inc | 6.75K | $1.71M | -117 | 3.8% |
| $GOOG | Alphabet Inc. Class C Capital Stock | 5.32K | $1.53M | -1.11K | 3.4% |
| $MSFT | Microsoft Corporation | 4.1K | $1.52M | +41 | 3.3% |
| $BEN | Franklin Templeton Inc | 86.5K | $1.44M | +6.67K | 3.2% |
| $AMZN | Amazon.com Inc | 6.58K | $1.37M | -694 | 3.0% |
| $CASY | Casey's General Stores Inc | 1.63K | $1.18M | -163 | 2.6% |
| $META | Meta Platforms Inc | 1.92K | $1.1M | -24 | 2.4% |
| $WMT | Walmart Inc | 8.84K | $1.1M | -1.23K | 2.4% |
| $COST | Costco Wholesale Corporation | 955 | $952K | +21 | 2.1% |
…and 66 more holdings in the full 13F filing (top positions only shown).
SEC Form 13F data sets · public domain · 45-day filing lag · >$100M AUM managers · as reported
← All 13F filers·← QuantOrb.pro
How to read Δ QoQ — the five insight categories, and the caveats
The categories. Analysts, quants and retail traders look past total portfolio value to isolate actionable signals. Five categories matter.
Conviction & concentration shifts
New positions vs complete exits — a brand-new stock signals high conviction; a full liquidation suggests a broken thesis or tax-loss harvesting. Aggressive sizing — look at share count, not dollars: a 20% share increase during a drawdown is strong dip-buying. Concentration — a narrowing top-5/10 means conviction; spreading capital across more names means hedging.
Sector & macro allocation rotations
Aggregating Δ QoQ moves across sectors shows where smart money is leaning in or sneaking out — rotating out of growth into defensives or energy, for example. The fund's total long equity exposure quarter-over-quarter is a proxy for overall institutional risk appetite.
Crowding & smart-money consensus
When several managers initiate or expand the same stock in the same quarter, that is institutional consensus. Contrarian reads: top pickers buying hard into a beaten-down name the market is selling.
Derivative & option overlays
Reported call/put changes indicate whether managers are adding downside hedges or leveraging upside exposure. Note: a long increase may be half of a market-neutral pair trade.
Who reads this
| Retail "cloners" | High-conviction ideas to replicate ~45 days after quarter-end. |
| Corporate IR | Which funds bought or dumped the stock, before the next call. |
| Quant / algo traders | Cross-sectional factor inputs: flow, momentum, ownership. |
Four caveats before you trade on it
- 45-day lag — holdings are quarter-end; positions may already be closed.
- Long-only — 13Fs miss shorts, pair trades and cash.
- No non-US / fixed income — the picture is US equities plus options.
- Corporate actions — splits and spinoffs distort raw share deltas.
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