PRICE T ROWE ASSOCIATES INC /MD/
SEC Form 13F institutional filer · CIK 0000080255
13F-HR · 508 reported holdings · 2026-03-31
T. Rowe Price Associates, Inc. /MD/ is an asset manager.
Reported long-US-equity value
$0.73B
Top-10 concentration
40.5%
PRICE T ROWE ASSOCIATES INC /MD/ — $735M AUM allocation strategy
PRICE T ROWE ASSOCIATES INC /MD/ files SEC Form 13F and reports $735M of long US equity value across 508 reported holdings for 2026-03-31.
Its largest sector bet is Information Technology 26.0%, followed by Communication Services 10.5% and Consumer Discretionary 4.7%.
The top 10 holdings account for 40% of reported value — a broadly spread portfolio. The sector and industry splits below are of the same reported value. Track quarter-over-quarter adds, trims, new positions and exits below — sourced from SEC 13F filings, public domain.
PRICE T ROWE ASSOCIATES INC /MD/ — latest SEC 13F insights
Reported long-US-equity value (13F AUM)
$735M
total across 508 reported holdings · 2026-03-31 · excludes shorts, cash, non-US
Top-10 concentration
40% of value
higher = narrower conviction; lower = spread / hedging
Biggest adds (shares)
+$HBAN +20.4M sh · +$246K+$TROW +20.4M sh · +$670K+$TSCO +16.7M sh · +$735K
Biggest trims (shares)
−$AMCR −26.6M sh · −$34.9K−$XEL −17.6M sh · −$1.26M−$IP −13.8M sh · −$724K
Exited to nil (held last quarter, gone now)
None this quarter
Sector allocation (share of reported value)
each slice is a share of the reported long-US-equity value — smaller sectors and the rest of the book roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Industry allocation (share of reported value)
- Semiconductors13.1%—
- Interactive Media & Services8.4%—
- Technology Hardware, Storage & Peripherals6.9%—
- Systems Software5.9%—
- Broadline Retail3.5%—
- Transaction & Payment Processing Services3.0%—
- Pharmaceuticals1.8%—
- Movies & Entertainment1.3%—
- Other holdings56.2%—
the finer GICS cut of the same book — same denominator — smaller industries roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Top S&P 500 holdings
10 of 10 rows · sorted by Value ↓
| Ticker | Holding | Shares | Value | Δ QoQ | Weight |
|---|---|---|---|---|---|
| $NVDA | NVIDIA Corporation | 370M | $64.5M | -3.09M | 8.8% |
| $AAPL | Apple Inc | 200M | $50.9M | -3.07M | 6.9% |
| $MSFT | Microsoft Corporation | 117M | $43.4M | -8.47M | 5.9% |
| $AVGO | Broadcom Inc | 84.5M | $26.1M | -1.08M | 3.6% |
| $AMZN | Amazon.com Inc | 123M | $25.6M | -7.96M | 3.5% |
| $GOOG | Alphabet Inc. Class C Capital Stock | 80.5M | $23.2M | -3.46M | 3.2% |
| $GOOGL | Alphabet Inc | 67.8M | $19.5M | -2.46M | 2.6% |
| $META | Meta Platforms Inc | 33M | $18.9M | -2.12M | 2.6% |
| $LLY | Eli Lilly and Company | 14M | $12.9M | -918K | 1.8% |
| $V | Visa Inc | 41.1M | $12.4M | -16.4K | 1.7% |
…and 498 more holdings in the full 13F filing (top positions only shown).
SEC Form 13F data sets · public domain · 45-day filing lag · >$100M AUM managers · as reported
← All 13F filers·← QuantOrb.pro
How to read Δ QoQ — the five insight categories, and the caveats
The categories. Analysts, quants and retail traders look past total portfolio value to isolate actionable signals. Five categories matter.
Conviction & concentration shifts
New positions vs complete exits — a brand-new stock signals high conviction; a full liquidation suggests a broken thesis or tax-loss harvesting. Aggressive sizing — look at share count, not dollars: a 20% share increase during a drawdown is strong dip-buying. Concentration — a narrowing top-5/10 means conviction; spreading capital across more names means hedging.
Sector & macro allocation rotations
Aggregating Δ QoQ moves across sectors shows where smart money is leaning in or sneaking out — rotating out of growth into defensives or energy, for example. The fund's total long equity exposure quarter-over-quarter is a proxy for overall institutional risk appetite.
Crowding & smart-money consensus
When several managers initiate or expand the same stock in the same quarter, that is institutional consensus. Contrarian reads: top pickers buying hard into a beaten-down name the market is selling.
Derivative & option overlays
Reported call/put changes indicate whether managers are adding downside hedges or leveraging upside exposure. Note: a long increase may be half of a market-neutral pair trade.
Who reads this
| Retail "cloners" | High-conviction ideas to replicate ~45 days after quarter-end. |
| Corporate IR | Which funds bought or dumped the stock, before the next call. |
| Quant / algo traders | Cross-sectional factor inputs: flow, momentum, ownership. |
Four caveats before you trade on it
- 45-day lag — holdings are quarter-end; positions may already be closed.
- Long-only — 13Fs miss shorts, pair trades and cash.
- No non-US / fixed income — the picture is US equities plus options.
- Corporate actions — splits and spinoffs distort raw share deltas.
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