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Kesler, Norman & Wride, LLC

SEC Form 13F institutional filer · CIK 0001840455

13F-HR · 159 reported holdings · 2026-03-31

Reported long-US-equity value

$0.47B

Top-10 concentration

26.2%

Kesler, Norman & Wride, LLC — $468M AUM allocation strategy

Kesler, Norman & Wride, LLC files SEC Form 13F and reports $468M of long US equity value across 159 reported holdings for 2026-03-31.

Its largest sector bet is Information Technology 15.1%, followed by Consumer Staples 8.3% and Industrials 5.9%.

The top 10 holdings account for 26% of reported value — a broadly spread portfolio. The sector and industry splits below are of the same reported value. Track quarter-over-quarter adds, trims, new positions and exits below — sourced from SEC 13F filings, public domain.

Kesler, Norman & Wride, LLC — latest SEC 13F insights

Reported long-US-equity value (13F AUM)

$468M

total across 159 reported holdings · 2026-03-31 · excludes shorts, cash, non-US

Top-10 concentration

26% of value

higher = narrower conviction; lower = spread / hedging

Biggest adds (shares)

$BLK$TPR$SCHW

+$BLK +11.5K sh · +$197K+$TPR +6.18K sh · +$912K+$SCHW +5.12K sh · +$285K

Biggest trims (shares)

$MDLZ$SPY$ICE

−$MDLZ −6.4K sh · −$291K−$SPY −5.26K sh · −$4.01M−$ICE −3.57K sh · −$810K

Added from nil (new positions)

$WELL$PTC$BKNG$GLW$GS

5 fresh holdings — new conviction

Exited to nil (held last quarter, gone now)

$CMS$HPQ$AXON$BDX$UPS

$CMS ($786K last qtr)$HPQ ($728K last qtr)$AXON ($301K last qtr)$BDX ($224K last qtr)$UPS ($200K last qtr)

Sector allocation (share of reported value)

Information Technology 15%Consumer Staples 8%Industrials 6%Financials 6%Health Care 4%ETFs 2%Communication Services 2%Consumer Discretionary 2%Other holdings 56%SECTORS
  • $XLKInformation Technology15.1%
  • $XLPConsumer Staples8.3%
  • $XLIIndustrials5.9%
  • $XLFFinancials5.7%
  • $XLVHealth Care3.9%
  • ETFs1.9%
  • $XLCCommunication Services1.9%
  • $XLYConsumer Discretionary1.7%
  • Other holdings55.7%

each slice is a share of the reported long-US-equity value — smaller sectors and the rest of the book roll into “Other holdings”

Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.

Industry allocation (share of reported value)

Semiconductors 7%Consumer Staples Merchandise Retail 4%Food Retail 4%Aerospace & Defense 4%Technology Hardware, Storage & Peripherals 4%Systems Software 3%Health Care Distributors 2%Asset Management & Custody Banks 2%Other holdings 70%INDUSTRIES
  • Semiconductors6.9%
  • Consumer Staples Merchandise Retail4.3%
  • Food Retail4.1%
  • Aerospace & Defense4.0%
  • Technology Hardware, Storage & Peripherals3.7%
  • Systems Software2.8%
  • Health Care Distributors2.2%
  • Asset Management & Custody Banks2.2%
  • Other holdings69.8%

the finer GICS cut of the same book — same denominator — smaller industries roll into “Other holdings”

Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.

Top S&P 500 holdings

10 of 10 rows · sorted by Value ↓

TickerHoldingSharesValueΔ QoQWeight
$KRKroger Company265K$19.2M+04.1%
$AAPLApple Inc68.5K$17.4M-2.06K3.7%
$MSFTMicrosoft Corporation35.8K$13.3M+2402.8%
$ADIAnalog Devices Inc37.9K$12.1M+6172.6%
$AVGOBroadcom Inc33.5K$10.4M-8992.2%
$CORCencora Inc32.8K$10.3M-4822.2%
$COSTCostco Wholesale Corporation10.3K$10.2M-832.2%
$BLKBlackRock Inc52.2K$10.1M+11.5K2.2%
$LHXL3Harris Technologies Inc29.1K$10.1M-2132.2%
$NVDANVIDIA Corporation55.8K$9.73M-2.55K2.1%

…and 149 more holdings in the full 13F filing (top positions only shown).

SEC Form 13F data sets · public domain · 45-day filing lag · >$100M AUM managers · as reported

← All 13F filers·← QuantOrb.pro

How to read Δ QoQ — the five insight categories, and the caveats

The categories. Analysts, quants and retail traders look past total portfolio value to isolate actionable signals. Five categories matter.

Conviction & concentration shifts

New positions vs complete exits — a brand-new stock signals high conviction; a full liquidation suggests a broken thesis or tax-loss harvesting. Aggressive sizing — look at share count, not dollars: a 20% share increase during a drawdown is strong dip-buying. Concentration — a narrowing top-5/10 means conviction; spreading capital across more names means hedging.

Sector & macro allocation rotations

Aggregating Δ QoQ moves across sectors shows where smart money is leaning in or sneaking out — rotating out of growth into defensives or energy, for example. The fund's total long equity exposure quarter-over-quarter is a proxy for overall institutional risk appetite.

Crowding & smart-money consensus

When several managers initiate or expand the same stock in the same quarter, that is institutional consensus. Contrarian reads: top pickers buying hard into a beaten-down name the market is selling.

Derivative & option overlays

Reported call/put changes indicate whether managers are adding downside hedges or leveraging upside exposure. Note: a long increase may be half of a market-neutral pair trade.

Who reads this

Retail "cloners"High-conviction ideas to replicate ~45 days after quarter-end.
Corporate IRWhich funds bought or dumped the stock, before the next call.
Quant / algo tradersCross-sectional factor inputs: flow, momentum, ownership.

Four caveats before you trade on it

  • 45-day lag — holdings are quarter-end; positions may already be closed.
  • Long-only — 13Fs miss shorts, pair trades and cash.
  • No non-US / fixed income — the picture is US equities plus options.
  • Corporate actions — splits and spinoffs distort raw share deltas.

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