PUREfi Wealth, LLC
SEC Form 13F institutional filer · CIK 0002001520
13F-HR · 101 reported holdings · 2026-03-31
Reported long-US-equity value
$0.11B
Top-10 concentration
49.5%
PUREfi Wealth, LLC — $113M AUM allocation strategy
PUREfi Wealth, LLC files SEC Form 13F and reports $113M of long US equity value across 101 reported holdings for 2026-03-31.
Its largest sector bet is Information Technology 14.9%, followed by Health Care 9.9% and Consumer Staples 7.4%.
The top 10 holdings account for 50% of reported value — a broadly spread portfolio. The sector and industry splits below are of the same reported value. Track quarter-over-quarter adds, trims, new positions and exits below — sourced from SEC 13F filings, public domain.
PUREfi Wealth, LLC — latest SEC 13F insights
Reported long-US-equity value (13F AUM)
$113M
total across 101 reported holdings · 2026-03-31 · excludes shorts, cash, non-US
Top-10 concentration
50% of value
higher = narrower conviction; lower = spread / hedging
Biggest adds (shares)
+$BLK +38.3K sh · +$2.05M+$IVV +33.6K sh · +$4.15M+$WMT +13K sh · +$2.32M
Biggest trims (shares)
−$MDLZ −3.92K sh · −$180K−$PG −2.21K sh · −$312K−$MRSH −2.05K sh · −$397K
Exited to nil (held last quarter, gone now)
$XLF ($385K last qtr)$PAYX ($319K last qtr)$TYL ($236K last qtr)$MA ($232K last qtr)$WELL ($229K last qtr)
Sector allocation (share of reported value)
each slice is a share of the reported long-US-equity value — smaller sectors and the rest of the book roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Industry allocation (share of reported value)
- Consumer Staples Merchandise Retail7.4%—
- Health Care Equipment6.2%—
- Semiconductors6.1%—
- Technology Hardware, Storage & Peripherals4.4%—
- Systems Software4.4%—
- Pharmaceuticals3.7%—
- Asset Management & Custody Banks3.5%—
- Interactive Media & Services3.3%—
- Other holdings61.0%—
the finer GICS cut of the same book — same denominator — smaller industries roll into “Other holdings”
Qtr shift = share-point change vs the prior quarter's filing — first period tracked for this filer; the column fills in with the next quarterly refresh.
Top S&P 500 holdings
8 of 8 rows · sorted by Value ↓
| Ticker | Holding | Shares | Value | Δ QoQ | Weight |
|---|---|---|---|---|---|
| $WMT | Walmart Inc | 67.3K | $8.37M | +13K | 7.4% |
| $SYK | Stryker Corporation | 21.3K | $7.01M | +7 | 6.2% |
| $AAPL | Apple Inc | 19.7K | $5M | +3.5K | 4.4% |
| $MSFT | Microsoft Corporation | 13.4K | $4.96M | +3.09K | 4.4% |
| $BLK | BlackRock Inc | 58.9K | $4.02M | +38.3K | 3.5% |
| $AVGO | Broadcom Inc | 12.3K | $3.82M | +1.32K | 3.4% |
| $AMZN | Amazon.com Inc | 16.1K | $3.34M | +3.23K | 2.9% |
| $NVDA | NVIDIA Corporation | 17.8K | $3.11M | +4.36K | 2.7% |
…and 93 more holdings in the full 13F filing (top positions only shown).
SEC Form 13F data sets · public domain · 45-day filing lag · >$100M AUM managers · as reported
← All 13F filers·← QuantOrb.pro
How to read Δ QoQ — the five insight categories, and the caveats
The categories. Analysts, quants and retail traders look past total portfolio value to isolate actionable signals. Five categories matter.
Conviction & concentration shifts
New positions vs complete exits — a brand-new stock signals high conviction; a full liquidation suggests a broken thesis or tax-loss harvesting. Aggressive sizing — look at share count, not dollars: a 20% share increase during a drawdown is strong dip-buying. Concentration — a narrowing top-5/10 means conviction; spreading capital across more names means hedging.
Sector & macro allocation rotations
Aggregating Δ QoQ moves across sectors shows where smart money is leaning in or sneaking out — rotating out of growth into defensives or energy, for example. The fund's total long equity exposure quarter-over-quarter is a proxy for overall institutional risk appetite.
Crowding & smart-money consensus
When several managers initiate or expand the same stock in the same quarter, that is institutional consensus. Contrarian reads: top pickers buying hard into a beaten-down name the market is selling.
Derivative & option overlays
Reported call/put changes indicate whether managers are adding downside hedges or leveraging upside exposure. Note: a long increase may be half of a market-neutral pair trade.
Who reads this
| Retail "cloners" | High-conviction ideas to replicate ~45 days after quarter-end. |
| Corporate IR | Which funds bought or dumped the stock, before the next call. |
| Quant / algo traders | Cross-sectional factor inputs: flow, momentum, ownership. |
Four caveats before you trade on it
- 45-day lag — holdings are quarter-end; positions may already be closed.
- Long-only — 13Fs miss shorts, pair trades and cash.
- No non-US / fixed income — the picture is US equities plus options.
- Corporate actions — splits and spinoffs distort raw share deltas.
Newsletter signup
Free subscription. Daily trading day morning dispatch. No spam.